3080 South Calhoun Road, New Berlin, WI 53151-3549 • (262) 789-6040


Hanson Dodge Creative

Exterior and interior renovation of the historic four-story Mercantile Building in Milwaukee’s Historic Third Ward. Formerly occupied by the Water Street Antique Market, anchor tenants in the new Creative Business Center include Hanson Dodge Creative, Purple Onion Entertainment and Whole Hog Productions. Hanson Dodge Creative, a leading design and marketing firm, largely open space offices occupy much of the second and third floors. Sharing most of the fourth floor are Purple Onion and Whole Hog, with the first floor available for retail tenants. The new entrance features a dramatic 36-foot high atrium with large windows cut into the building’s two-foot thick walls. At the second floor level, a cafe space overlooks the atrium, with a bridgeway leading to an exterior deck.



Mayor’s Urban Design Award

American Institute of Architects-Wisconsin, Special Recognition


(Uihlein Mercantile Building 1908)
220 East Buffalo Street
Milwaukee, Wisconsin


Graceville, LLC

Hanson Dodge Creative
Tim Dodge, President


Eppstein Uhen Architects
Steve Holzhauer, Principal
T.J. Morley,
Project Architect

Project Type

Historic Building Renovation


60,000 Square Feet